Magic Johnson Enterprises (MJE) has entered a transformational moment in its legacy of community-centered entrepreneurship:
Alexia Grevious Henderson
has been named President of Magic Johnson Enterprises.
Her appointment is more than a new title—it signals a generational shift toward leaders who understand that wealth-building and community uplift are inseparable.
This is leadership rooted in excellence and guided by purpose.
A Leader Built for Impact
Henderson joined MJE in 2017 and has quietly become one of the strategic minds shaping partnerships, elevating brand influence, and expanding the economic reach of MJE’s mission. Rising from Senior Manager to Vice President—and now President—she has proven herself not just capable, but catalytic.
As Vice President of Strategic Partnerships and Marketing, she led:
- major corporate collaborations
- global brand partnerships
- campaigns that expanded MJE’s economic influence
Under her leadership, MJE has strengthened its identity as a vehicle for community-driven growth and long-term economic empowerment. Magic Johnson summarized it best:
“Alexia is one of the brightest young minds in business today. Her leadership and creativity have elevated our brand, our partnerships, and our mission.”
A Career Anchored in Purpose
Before joining MJE, Henderson built foundational experience with the Washington Commanders and the NCAA. Her work has been nationally recognized, including being named:
- Sports Business Journal’s “30 New Voices Under 30”
- Diverse Representation’s “Top Ten to Watch”
Beyond her corporate success, she serves on the board of
A.Bevy,
helping young adults find direction, identity, and purpose—an example of leadership that extends beyond the office and into the lives of future innovators.
A Historic Representation Moment
Henderson’s presidency represents a breakthrough for:
- women stepping into major corporate leadership
- Black leaders shaping national investment strategy
- the next generation building wealth, ownership, and opportunity
This moment proves something powerful: future-focused leadership doesn’t just inherit legacy—it expands it.
Rooted in Community, Positioned for Global Impact
Originally from Fort Mill, South Carolina, Henderson earned her degree from Clemson University and an MBA from Pepperdine University. Today she calls Los Angeles home—a city where entrepreneurship, culture, and economic innovation converge.
She now stands at the intersection of legacy and next-generation leadership—continuing a mission that impacts both boardrooms and neighborhoods.
About Magic Johnson Enterprises:
Founded by Earvin “Magic” Johnson, MJE is a diversified investment company advancing opportunities across entertainment, sports, real estate, technology, and more—always with an eye toward access, ownership, and community prosperity. Its mission continues to demonstrate a powerful truth: When communities gain access, communities gain power.And when we elevate leaders who carry that purpose forward, we don’t just witness change - we build the future.

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